The Headturner is a weekly newsletter that breaks down how to earn attention in today’s noisy world.
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A headline's the first thing you read. What makes a headline good? What makes a headline great?
Genius/wacky campaigns from brands staying top of mind.
Pop Tarts mascot; image via Florida Citrus Sports
If this person can get a NYT feature, so can you!
These are either a meme, or about to become one…
Even if you don’t want your business to become a household name, we can at least guarantee you’ll become the most interesting person at the dinner table.
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